Project Description

But Why

This project will explore the change in cognitive thinking that occurs as we age, focusing on the change in creativity. When we look at big companies such as Google and 3M they design and base their workplace as a child’s playground to encourage the creative thought processes of freedom, fearlessness and curiosity of a child, why are these methods only applied to the workplace? When adults face a creative block or get bogged down in routine they lose the curiosity of a child asking “why”. With this project I want to show that not everyone has the answers, we think everything should be a certain way and tend to feel lost when we face an obstacle but when a child is faced with the same situation they look at things differently.